Styling for Interior Photography

Each photo shoot is unique. That's why I like to consult with my clients about the styling before we schedule the shoot.

Authenticity is the key to successful styling. Most often the homeowners' embellishments make the best styling elements. Since we’re trying to describe the personality of the space and tell the story of the people who use it, we couldn’t hope for better resources than what's already on the shelf.

Typically, we will supplement the space with flowers, plants, and a few special styling elements, like throws, coffee table books, or perfume bottles. On occasion, we will bring in large pieces of furniture, rugs, or specific artwork.

Some of the most important things to remember when styling are:

  • That it looks like someone with a personality lives there...someone you’d like to hang out with over a three-day weekend.
  • That it adds context by describing the intended use of a space.
  • That a disciplined, minimalist approach     .Less is more. The best results are gained by using a disciplined, minimalist approach. Less, after all, is more.
  • That it doesn't work too hard. The surest way to achieve artificiality is by forcing it.
  • That it’s innovative. Wine and cheese have been done to death. Use your imagination. Try margaritas and fajitas or lemonade with peanut butter and banana sandwiches. Tulips are wonderfully elegant and much more approachable than orchids.
  • Most of all - have fun with it. As my Skipper in the Navy used to say, “If you’re not having fun, you’re not doing it right.”

Follow this link to learn about my pre-production process.
Follow this link to learn about my theory of lighting.