Once I was asked by a prospect who chose not to hire me "Do all your images have to be so strong?" I said "Yes." My impressions of the projects I shoot tend to be strong so my images do as well.
First impressions are important things. Whenever I review a project I pay close attention to my inner voice, my feelings and the visceral reactions I have to a space or structure. My ability to capture, retain, interpret and convey my first impressions through photographs is why my images have such power.