All too often I see portfolios that are filled with nothing but overall views. Multiple overall views of a kitchen or reception area from different positions result in a boring presentation. It’s a good idea to show several detail views so the people to whom you’re presenting can see the artistry and craftsmanship that goes into a project.

Overall views do allow you to see everything all at once, but the problem with seeing everything is that we can’t see anything. Shoot your overall shot and then step in closer and shoot some of the interesting details. The extra effort will pay off when people are engaged by your presentation and eager to see more.

Dean

Here's a related post where I talk about simplification and clarity of vision.

Tricks of the Trade: Simplification

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AuthorDean Birinyi