Private Residence
Los Altos Hills, CA
Miller Design Company
Today's architectural photograph is an ASID award winning space by Miller Design Company. This is a shot that proves the value of preproduction planning in gaining an insight into the design concept.

Last week I described my  preproduction walk through procedure, where I tour the project twice, once to experience the aesthetics of the design and a second time to make plans to shoot it. I feel taking the time to experience the accomplishments of the architect or designer is critical to effectively communicating the design concept.

This view of the foyer of the home made a big impression upon me the moment I entered the home, as it was intended to do. On touring the home I was struck by the cultural nature of the overall design. I also found the home had three functional divisions: Entertainment, familial interaction (semi private) and private spaces.

Had I simply set up my camera begun shooting I may have captured a powerful image of the foyer that showed it's design elements and the designers mastery of craft but the image would have been disconnected form the overall design concept of the home. In touring the entire home and reviewing each space before I began work on any one photograph I was able to create a coordinated composition that showcased the home as a successfully coordinated environment that met the needs of the home owners while nurturing their familial connections, personal identity and connection to their cultural heritage.

You see this home is the residence of Tech Executive, one who needs to entertain venture capitalists in a suitably luxurious environment while communicating his status as a successful leader in the industry. Their culture places a high value and great importance on familial connections as well as deep respect for an individuals formal status while the immediate family needs to have living spaces where they can interact on an intimate level. This final insight into the home owners lives was gained by seeing the stove burners wrapped in foil to ease cleaning while touring the kitchen, as the wife of the executive planned the evening meal while I toured the kitchen, which we planned to not photographed.

All of these insights were integrated into creating a photographic composition that showed not just what each space looked like but described the design concept of the home as a coordinated whole. In today's market we need to go beyond showing pretty pictures and instead show dynamic, well coordinated presentations that communicate the depth and breadth of the talents, skills and experience the architect or designer brings to the table.

Dean
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You can see the entire projects images below.

Private Residence
Los Altos Hills, CA
Miller Design Company

Private Residence
Los Altos Hills, CA
Miller Design Company

Private Residence
Los Altos Hills, CA
Miller Design Company

Private Residence
Los Altos Hills, CA
Miller Design Company

Private Residence
Los Altos Hills, CA
Miller Design Company

Private Residence
Los Altos Hills, CA
Miller Design Company

Private Residence
Los Altos Hills, CA
Miller Design Company

Private Residence
Los Altos Hills, CA
Miller Design Company

Private Residence
Los Altos Hills, CA
Miller Design Company

Private Residence
Los Altos Hills, CA
Miller Design Company

Private Residence
Los Altos Hills, CA
Miller Design Company

Private Residence
Los Altos Hills, CA
Miller Design Company

Private Residence
Los Altos Hills, CA
Miller Design Company